What Serina does
Three clear services. Nothing extra.
Production
Keeps a shoot on schedule from first call to final delivery.
- + Call sheets + schedules
- + Crew + vendor coordination
- + On-set management
Set design
Builds the world in front of the camera, from backdrops and props to styling.
- + Mood boards
- + Backdrops + props
- + Styling on set
Photography
Portraits and street photography, edited in Lightroom and Photoshop.
- + Portraits
- + Street photography
- + Editing + retouching
How a shoot comes together
1
Brief
Goals, references, budget and timeline.
2
Mood board
Colors, textures and props.
3
Build
Backdrops, set pieces and styling.
4
Shoot day
Crew, schedule and shots.
5
Delivery
Selects edited and handed over.
Most of the work happens before the shutter clicks — sourcing props, building the set, and keeping the crew on schedule. When there's room in the day, Serina picks up the camera for portraits and street photography around Mumbai.